1. Introduction
MotorcycleDealer.com ("we," "us," or "our") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website.
Please read this Privacy Policy carefully. By using the Site, you agree to the collection and use of information in accordance with this policy. If you do not agree with the terms of this Privacy Policy, please do not access the Site.
2. Information We Collect
2.1 Information You Provide
When you contact dealers directly through email links on our Site, you may provide personal information such as your name, email address, phone number, and message content. This information is sent directly to the dealer and is not stored or processed by MotorcycleDealer.com.
2.2 Automatically Collected Information
When you visit our Site, we automatically collect certain information about your device and usage through DNS-level analytics. This includes:
- Visit Data: Pages viewed, referring URLs, and general navigation patterns
- Device Information: Browser type, operating system, and general device characteristics
- Geographic Data: Approximate location based on IP address (country, state, city level)
- Usage Patterns: Aggregate statistics about popular pages and search terms
We do not use cookies or browser-based tracking. All analytics are collected at the DNS and server level, meaning no data is stored on your device.
3. How We Use Your Information
We use the automatically collected information for the following purposes:
- Providing and maintaining the Site
- Analyzing aggregate usage patterns and trends
- Understanding which content and features are most popular
- Detecting, preventing, and addressing technical issues and security threats
- Optimizing site performance and load times
- Developing new features based on user behavior
All analytics are performed on aggregated data. We do not track individual users across sessions or create user profiles.
4. How We Share Your Information
4.1 With Dealers
When you contact a dealer using the contact information provided on our Site, any information you share is transmitted directly to that dealer. We are not responsible for how dealers use or protect your information once it is in their possession.
4.2 Service Providers
We may share information with third-party service providers who perform services on our behalf, such as:
- Web hosting and infrastructure providers
- DNS and network analytics services
- Content delivery networks (CDNs)
- Security and fraud prevention services
These service providers are contractually obligated to use information only as necessary to provide services to us and to protect data in accordance with applicable privacy laws.
4.3 Legal Requirements
We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency), including to:
- Comply with legal obligations
- Protect and defend our rights or property
- Prevent or investigate possible wrongdoing
- Protect the personal safety of users or the public
- Protect against legal liability
4.4 Business Transfers
In the event of a merger, acquisition, reorganization, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change and any choices you may have regarding your information.
4.5 Aggregated Data
We may share aggregated or anonymized information that cannot reasonably be used to identify you. For example, we may share statistics about dealer inventory trends or popular motorcycle models.
5. Third-Party Links and Services
Our Site may contain links to third-party websites, including dealer websites and map services (e.g., Mapbox). We are not responsible for the privacy practices or content of these third-party sites. We encourage you to read the privacy policies of any third-party sites you visit.
When you interact with embedded third-party services (such as interactive maps), those services may collect information directly from you according to their own privacy policies.
6. Data Security
We implement reasonable administrative, technical, and physical security measures to protect your information from unauthorized access, disclosure, alteration, and destruction. However, no method of transmission over the internet or electronic storage is 100% secure.
While we strive to use commercially acceptable means to protect your information, we cannot guarantee its absolute security. You acknowledge that you provide your information at your own risk.
7. Data Retention
We retain automatically collected information (such as log data and analytics) for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.
Since we do not directly collect or store personal information you provide to dealers, we do not control the retention of that information. Please contact dealers directly regarding their data retention practices.
8. Your Privacy Rights
8.1 Access and Correction
You may have the right to access and receive a copy of the personal information we hold about you. You may also have the right to request correction of inaccurate information.
8.2 Deletion
You may have the right to request deletion of your personal information, subject to certain exceptions such as legal obligations or legitimate business purposes.
8.3 Opt-Out of Analytics
You have the right to opt out of our DNS-level analytics collection. To exercise this right, please email us at:
[email protected] (Subject: "Opt Out")
Upon receiving your opt-out request, we will exclude your IP address from future analytics collection. Please note that opting out does not affect your ability to use the Site.
8.4 State-Specific Rights
If you are a resident of California, Virginia, Colorado, or other states with specific privacy laws, you may have additional rights regarding your personal information. Contact us to exercise these rights.
8.5 Exercising Your Rights
To exercise any of these rights, please contact us at [email protected]. We will respond to your request within a reasonable timeframe and as required by applicable law.
9. Children's Privacy
Our Site is not intended for children under the age of 18. We do not knowingly collect personal information from children under 18. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately.
If we become aware that we have collected personal information from a child under 18 without verification of parental consent, we will take steps to remove that information from our servers.
10. International Users
Our Site is hosted in the United States and is intended for users located in the United States and Canada. If you access the Site from outside these regions, please be aware that your information may be transferred to, stored, and processed in the United States.
By using the Site, you consent to the transfer of your information to the United States and the application of United States privacy laws.
11. California Privacy Rights
California residents have specific rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), including:
- The right to know what personal information is collected, used, shared, or sold
- The right to delete personal information
- The right to opt-out of the sale or sharing of personal information
- The right to correct inaccurate personal information
- The right to limit use of sensitive personal information
- The right to non-discrimination for exercising privacy rights
California Privacy Disclosures
Information We Collect: We collect IP addresses, browser information, and usage patterns through DNS-level analytics.
Sale or Sharing: We do not sell personal information. We do not share personal information with third parties for their own marketing purposes.
Opt-Out Rights: California residents can opt out of analytics collection by emailing [email protected] with "Opt Out" in the subject line.
Non-Discrimination: We will not discriminate against you for exercising your privacy rights.
To exercise any of your California privacy rights, contact us at [email protected].
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last Updated" date.
We encourage you to review this Privacy Policy periodically. Your continued use of the Site after changes are posted constitutes your acceptance of the revised Privacy Policy.
13. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at:
Email: [email protected]
Subject Line: Privacy Inquiry
We will make reasonable efforts to respond to your inquiry within 30 days.